Pittsburgh Marketing Leaders Launch New Workshop to Help Businesses Increase Visibility in the AI Era

Attendees can register at: https://luma.com/cxacfh0m

Designed for founders, business owners, and marketers at growing companies, the interactive workshop will provide actionable strategies for improving online visibility, strengthening brand recognition, generating qualified leads, and measuring marketing performance in an increasingly AI-driven marketplace.

Rather than focusing on theory, the session emphasizes real-world application. With intentionally limited attendance, participants will have the opportunity to ask questions, collaborate with fellow business leaders, and leave with an action plan they can begin implementing immediately.

Session topics will include:
– How businesses can improve their visibility in Google and AI-generated search results.
– Building a recognizable, trustworthy brand that stands out in competitive markets.
– Running paid advertising campaigns that generate measurable business results.

The workshop will be led by three Pittsburgh marketing and technology professionals:
– Geena Greguric, Fractional Marketing Leader & Advisor
– RJ Huebert, Founder of HBT Digital and Online Ads & Lead Gen Expert
– Christina Sims, Founder of PrecisionEdge AI and AI Visibility Strategist

“AI has become a staple tool for businesses today, and that’s a great thing. In this workshop, attendees will learn how to use AI to increase their visibility and stand out in the marketplace—but it’s a double-edged sword. Your competitors have access to the same tools, and AI-generated content often starts to sound the same. The real advantage comes from knowing when to use AI and when to lean into what makes your business uniquely human. That’s the balance we’ll help attendees find,” said Geena Greguric, session co-presenter.

According to a 2026 Gartner survey, 51% of consumers say their research habits have changed because of generative AI, highlighting the growing importance of optimizing for both AI-driven and traditional search. The workshop was created to help Pittsburgh businesses understand these shifts and adapt with practical, data-driven marketing strategies.

Refreshments and networking are included. Attendance is limited to encourage discussion, collaboration, and hands-on learning.

The event is hosted at StudioME Productions with support from the Professional Service Marketing Association (PSMA).

Registration is now open. Seating is limited, and sponsorship opportunities remain available.

For more information:
Geena Greguric: https://geenagreguric.com
HBT Digital: https://hbtdigital.com
PrecisionEdge AI: https://precisionedge.ai

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